AI receptionist for sole traders

Stop losing jobs to the next name on the list.

You are up a ladder, under a sink or in the passenger seat. The phone rings, you cannot get it, and the customer rings someone else. While You Work answers every call, WhatsApp, web chat and email in your business name, 24 hours a day, and puts the job in your hand before you have wiped yours.

Built in the UK for plumbers, electricians, builders, gas engineers and driving instructors. More trades every month.

Heating engineer working on a boiler

The problem

Sole traders lose work while they are doing work

Missed calls. Messages answered at 9pm. Emails found on Sunday. Every one is a customer who has already rung the next person. You are not bad at the job. You are doing the job when the phone rings.

Capture every job

Every call, message and email is answered in seconds, in your name, and turned into a callback with the details you need. Nothing rings out. Nothing sits unread.

Cut the evening admin

No more ringing back six voicemails at 8pm or typing the same WhatsApp reply. You get a tidy summary per enquiry and one inbox for all of it.

Look like a bigger business

A consistent, professional first contact every time, whatever you are doing. Customers hear a receptionist, not a rushed voicemail.

What it costs you today

Put your own numbers in

Most tradespeople miss more than half of their daytime calls. Some of those callers ring back. Most do not. Here is what walks past you every month.

Defaults are conservative. Change them to match your week.

£1,560 a month

walking to the next name on the list. While You Work is £49.

What you get

Six ways to answer, one receptionist, one inbox

Start with the phone. Add channels as your customers use them. Every module shares the same knowledge of your business, so the answer is the same whether someone rings, messages or emails.

AI Voice £49

Every missed call answered in your name, the job texted to you in a minute.

How it helps

AI WhatsApp £25Coming

Replies to WhatsApp and text messages in seconds, even mid-job, and books the callback.

How it helps

AI Web Chat £25Coming

A chat window on your website that turns browsers into booked callbacks while you are on the tools.

How it helps

AI Email £15Coming

Enquiry emails answered the same day with the right questions asked, drafts for anything that needs you.

How it helps

AI Social £15Coming

Facebook and Instagram messages answered instantly, because that is where a lot of local work now starts.

How it helps

Voice Booking and Pay £99Coming

Books the job into your diary on the call and takes a deposit, so no-shows stop costing you a day.

How it helps

Prices per month including VAT for a sole trader. AI Voice is live first and is the founding offer. The other modules are being built for founding members and switch on without a new price for the first month.

How it works

Three steps, no new number, no app to learn

  1. Tell us about your business

    Your name, what you do, your hours, your area and your call-out fee or lesson price. Ten minutes on a simple form.

  2. Switch on divert

    One code on your mobile sends calls you do not answer within 20 seconds to your While You Work line. Turn it off any time.

  3. Get the job by text

    The caller is greeted in your business name, asked the right questions for your trade, and told you will ring back. You get the details, they get a confirmation.

Before and after

Your phone today against While You Work

TodayWith While You Work
Customer rings while you are workingRings out or hits voicemail. Most callers do not leave one.Answered in 20 seconds in your business name
Time to first reply on WhatsApp or emailTonight, if you rememberSeconds, any hour
Evenings, weekends, bank holidaysUnansweredCovered 24/7
EmergenciesLost in a voicemail queueFlagged and texted to you as URGENT
Sales and spam callsInterrupt your jobFiltered before they reach you
CostA part-time receptionist from £900 a monthFrom £49 a month, no contract

Who it is for

Built around your trade, not a generic script

Each trade has its own receptionist trained on the questions that matter. A plumbing emergency is handled differently from a lesson cancellation.

Plumber fitting a radiator pipe

Plumbers, heating and gas

Boiler down, leak through a ceiling, no hot water. The caller gets a calm voice, you get the address, the fault and how urgent it is.

Electrician working on a fuse box

Electricians, builders and every trade

Fuse boards, rewires, extensions, roofing, landscaping. Whatever you do, the job is written down properly and sent to your phone.

Driving instructor with a learner in the car

Driving instructors

New learners, block bookings, cancellations and test-day questions handled between lessons, so you never lose a pupil to the next instructor on the list.

What the caller hears

A real conversation, in your name

"Hi, you're through to Dave's Plumbing. Dave's out on a job at the moment, but I can take the details so he can ring you straight back. What's your name?"

  • Asks what the job is, where it is and how urgent it is
  • Reads the callback number back digit by digit
  • Gives your call-out fee if you want it to, never a made-up quote
  • Flags emergencies like gas smells and leaks straight away
  • Politely ends sales calls so they never reach you
Customer making a phone call

Founding offer

£49 a month, locked for as long as you stay

The first 20 businesses in each trade pay £49 a month for AI Voice for life. The standard price after launch is £69. Pay £49 now for your first month, cancel any time, full refund if we are not live for your trade by 31 October 2026.

See the full price ladder

Questions

Straight answers

Does it sound like a robot?

No. Callers hear a natural British voice that answers in your business name, asks one question at a time and confirms the number back. If someone asks, it says it is your automated assistant and carries on.

Do I need a new phone number?

No. You keep your number. You switch on divert-on-no-answer from your mobile, which takes about a minute, and calls you do not pick up within 20 seconds come through to us.

What happens after the call?

Within a minute you get a text with the caller’s name, number, postcode and what they need. The caller gets a text confirming you will ring them back. Urgent jobs are flagged.

Can it quote or book?

It gives your call-out fee or lesson price if you want it to, and never invents a quote. Booking straight into your diary with a deposit is the Voice Booking and Pay module, coming for founding members.

Is there a contract?

No. Monthly, cancel any time from your account or by email. Founding members keep the £49 price for as long as they stay.

More questions answered

Not ready to pay yet?

Join the free waiting list

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